Hello and welcome to my Nuzzel newsletter!
(Communications. Technology. Jam music. Family. Life is good.)
All the angst over TikTok is based on not much actual evidence. Of course, the same can be said of Huawei. Wells Fargo is the latest to ban TikTok on company phones (even as Amazon walked back its ban). But Byte is waiting on the sidelines.
Twitter is building a subscription platform, according to a recent job posting, in what would be a landmark moment for the social media company, which has almost entirely relied on advertising revenue. The job ad for a New York-based senior…
Strategy Analytics predicts a strong recovery for the global AR/VR markets in 2021 after COVID-19 driven contraction in 2020. Strategy Analytics released its latest report entitled “Short and Long Term Impacts of COVID-19 on the AR and VR…
Shel HoltzI'm surprised VR suffered under the coronavirus. I've been using it to get out of the house without leaving the house. I would have thought that would have appealed to a lot of people.
The University of Arizona, Tucson, Arizona
– Jun 17, 4:54 PM
By Andy Ober, University Communications As the political climate in the United States becomes increasingly charged, some businesses are looking to have their voices heard on controversial issues. The impact of corporate sociopolitical activism on a…
Shel HoltzIt's always nice to have data to support something you might be inclined to take for granted. In this case, it's the fact that your company's activism will impact the bottom line based on your stakeholders' beliefs. A blinding flash of the obvious.
– Jul 10, 3:04 PM
A TikTok competitor named Byte experienced a record number of installations and passed TikTok on the Apple App Store charts today after President Trump and Secretary of State Mike Pompeo both publicly flirted with the idea of banning TikTok from…
Shel HoltzByte, from the guy who developed Vine, has been languishing. TikTok's algorithm has made it the preferred short-video network. But if banning of TikTok continues (despite its American CEO), it could be a real boon for the so-so Byte.
Microsoft is introducing some big updates to Microsoft Teams today. The software giant has been working on a new “Together Mode” for Teams ever since the COVID-19 pandemic began, and it's designed to create a virtual live avatar of…
Shel HoltzAccording to the author, it seemed gimmicky at first but as soon as he finished playing with it, it actually delivered a better experience.
London's iconic Brixton Academy is set to host a series of special new 360-degree Virtual Reality gigs. The new series comes from promoter Live Nation and MelodyVR, the team behind the recent virtual Wireless Connect, held last weekend in the place…
Shel HoltzI love live music. I miss live music. I would definitely go to a live concert via Virtual Reality. If this can be done for music, what about annual meetings? Town halls? Press conferences?
Instagram on Tuesday started the official rollout of its pinned comment feature, which the company first began testing back in May. The feature lets any user pin three comments on a post to the top of a thread, and it's designed to allow the author…
Shel HoltzNow you can control the first three comments your followers see, creating a rosier picture of responses to posts.
The future of video chat will look more like Saturday Night Live 's Weekend Update than it will Zoom. That's the bet being made by Phil Libin, who led Evernote as CEO during its glory days and has returned to the intersection of consumer and…
Shel HoltzI've requested an invite but will have to wait until Windows and Android versions are available.
Now that Spotify is throwing its money around trying to own podcasting, other online audio companies need to act fast. That's why it's plausible that Sirius XM is looking to buy Stitcher from its current owner, EW Scripps, to bolster its own spoken…
Shel HoltzI'm a Sirius XM customer and never thought about it as a source of podcasts. But when you're competing with Spotify and Pandora, both of which are spending big money on podcasting, it's probably a good idea.
LinkedIn: Log In or Sign Up
– Jul 1
For marketers, few things are more valuable than context. Understanding how your brand fits into the specific context of your audience, your industry, and any given situation holds the key to success. That's a key reason why our jobs are so…
Shel HoltzMarketers are shifting to a more emotional approach to marketing. They're also using more social media in the wake of the pandemic.