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For some advertisers, ads in Instagram Stories are now one of the top sources of revenue for their apps. Flight-booking app Hopper is one of a raft of advertisers using the social network's vertical video format as a way to acquire new users. Since…
– Mar 17, 2015, 5:45 AM
Over the past decade, the new science of influence marketing in social media has evolved a lot. The first lists of influencers were based solely on the social score of the users. Now marketing and public relations agencies focus their analysis on…
Akemi Sue Fisher
– Aug 9, 7:40 PM
I actually consider myself an educator, in some ways following in the footsteps of my father, a former elementary school teacher. Whether I am writing, speaking, teaching, consulting, or executing on behalf of my clients, I am always educating…
Maximize Social Business
– Mar 22, 2017, 10:05 PM
Outside of the content itself, Instagram hashtags that you use to quantify your Instagram posts are the most important SEO tactic on the platform. However, it is no longer good strategy to fill up your caption with every hashtag you can think of.
Videos have the highest engagement on social media. Learn why you should be incorporating video content as part of your digital marketing strategy. By creating a short and simple video you can communicate a great deal of information to your…