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Mark Evans' Newsletter Archive

What Facebook Fed the Baby Boomers - Wed, Nov 25 2020

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Opinion | What Facebook Fed the Baby Boomers
The New York Times – Charlie Warzel – Nov 24, 2020, 8:33 AM

In mid-October I asked two people I'd never met to give me their Facebook account passwords for three weeks leading up to and after Election Day. I wanted to immerse myself in the feeds of a type of person who has become a trope of sorts in our…

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Payments Startup Stripe Is in Talks to Raise New Funding
Bloomberg – Katie Roof – Nov 24, 2020, 12:13 PM

Financial technology startup Stripe Inc. is in talks to raise a new funding round valuing it higher than its last private valuation of $36 billion, according to people familiar with the matter. The valuation being discussed could be more than $70…

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A Weird Monolith Is Found in the Utah Desert
The New York Times – Alan Yuhas – Nov 24, 2020, 11:32 AM

At the base of a barren slot canyon in Utah's Red Rock Country, a team that was counting bighorn sheep by helicopter spotted something odd and landed to take a closer look. It was a three-sided metal monolith, about 10 to 12 feet tall, planted…

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Apple MacBook Pro 13' M1 Review- Why You Might Want To Pass
Forbes – Patrick Moorhead – Nov 21, 2020, 12:16 PM

I've read the first batch of Apple MacBook Pro 13” M1 reviews from the Apple-chosen press and you'd be hard to find anything negative about the new laptop. At the worst, there were some complaints about the iOS app experience, but on the…

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My Name Is GPT-3 and I Approved This Article
The New York Times – Cade Metz – Nov 23, 2020, 11:30 PM

This summer, an artificial intelligence lab in San Francisco called OpenAI unveiled a technology several months in the making. This new system, GPT-3, had spent those months learning the ins and outs of natural language by analyzing thousands of…

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Instagram turns influencer branded content on its head, giving advertisers greater control
Ad Age – Nov 20, 2020, 8:00 AM

Instagram is flipping influencer marketing on its head by giving advertisers more control over influencer branded-content campaigns in its feed. At the same time, the platform is bringing branded content campaigns to Reels and Live with branded…

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12 Expert B2B Influencer Marketing Predictions for 2021
B2B Marketing Blog - TopRank® – Lane Ellis – Nov 19, 2020, 9:30 AM

What will B2B influencer marketing look like in 2021, and where will it take B2B marketers and brands when a post-pandemic world eventually arrives? To help answer these questions we've gathered top B2B influencer marketing insights from both…

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Get Ready For Video In 2021: Watch 5 Creative Examples of B2B Marketing on YouTube
Online Marketing Blog - TopRank® – Lane Ellis – Sep 16, 2020, 8:30 AM

What's new at YouTube, and how are B2B marketers using the world's largest video platform in creative and engaging campaigns? Google's omnipresent YouTube brought in revenue of over $15 billion in 2019, has over two billion monthly active users…

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Covid Pandemic: Mount Everest, Nepal Try to Restart Economy After Shutdowns
Bloomberg – Pablo Robles – Nov 19, 2020, 9:00 PM

Expeditions to reach the top of Everest have a maximum of 15 climbers per permit. But their journeys often require the support of more than two dozen Sherpas, cooks, and porters to help them along the way. Each climber often depends on a climbing…

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