– Oct 17, 2019, 8:03 AM
The plan was to drink until the pain over. But what's worse, the pain or the hangover? —Kanye West, “Dark Fantasy” When you found a company, it tends to get wired into your nervous system. I used to become physically ill…
CMO Strategy With 'seasoned tickets,' 500 KFC fans can get 10 big weekly wing order—cue the antacid KFC has cooked up a $75 offer to promote its wings that suggests the American consumer's love of subscription services knows no limits.
Adidas might be one of the biggest advertisers in the world and one of the best-known brands globally, but until four years ago the sports giant didn't even do any brand tracking, its global media director said during a presentation at EffWeek on…
The New York Times
William H. McRaven
– Oct 17, 2019, 12:00 PM
Last week I attended two memorable events that reminded me why we care so very much about this nation and also why our future may be in peril. The first was a change of command ceremony for a storied Army unit in which one general officer passed…