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Mr Anderson's Newsletter Archive

How The Economist is using data-driven stories to grow Instagram following -

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Hello and welcome to my Nuzzel newsletter! Mr Anderson (Kevin Anderson, manager, digital products and platforms at ideastream Public Media. Innovation leader focused on digital transformation and product. Priors at the BBC, The Guardian and Gannett.)
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Daily Commentary
Nieman Lab: Google took $4.7bn from news industry in revenue? BS. Salesforce buying Tableau. From me: Newspapers need new biz model, not just savings from consolidation. HBO cancels Vice News Tonight. How Axios users user-level data to grow newsletters.
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That '$4.7 billion' number for how much money Google makes off the news industry? It's imaginary
Nieman Lab – Joshua Benton – Jun 10, 2019

Journalists are typically happy to bemoan the role that Google has played in reducing their profession to revenue smithereens. (Get a couple beers in one and try it out!) But if there's one thing they're even more happy to do, it's to complain…

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Salesforce is buying data visualization company Tableau for $15.7B in all-stock deal
TechCrunch – Ingrid Lunden – Jun 9, 2019, 9:08 PM

On the heels of Google buying Looker last week, Salesforce today announced a huge piece of news in a bid to step up its own work in data visualization and (more generally) tools to help enterprises make sense of the sea of data that they use and…

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Google's Head of News Ecosystem Development Madhav Chinnappa on supporting journalism
Media Voices Podcast – Esther Thorpe – Jun 10, 2019, 4:00 AM

On this week's episode of Media Voices, Google's Head of News Ecosystem Development Madhav Chinnappa takes us through his views on the often-fraught relationship between publishers and platforms, what lessons he's learned from the Google News…

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Be smart: How Axios drives engagement with its email newsletters through user-level data
Nieman Lab – Aleks Smechov – Jun 10, 2019

Would you consider your relationship with a reader that opens 100 percent of your emails the same as someone who opens 0 percent? Obviously not. Then why do we still think in the aggregate when looking at email list metrics? Most publishers remain…

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HBO Cancels 'Vice News Tonight,' Josh Tyrangiel to Depart (Exclusive)
The Hollywood Reporter – Natalie Jarvey – Jun 10, 2019, 6:40 AM

“It's important to remember that Vice News is an entire business division, not just one show on one platform with limited U.S. distribution,” Dubuc wrote. “And in a time of media consolidation, this is a business that is…

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'Tying together two rocks doesn't make them float': Why newspapers are facing the end of scale | What's New in Publishing | Digital Publishing News
What's new in publishing – Kevin Anderson – Jun 10, 2019, 12:00 AM

Years ago, just as the rumours of Microsoft buying Nokia were hotting up, I was speaking at a conference with media futurist Robert Tercek. As we shared a car to an interview, I asked him what he thought about the potential tie up. “Tying…

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Bleacher Report is on track to grow 50% this year, hit $200m in revenue
Digiday – Sahil Patel – Jun 9, 2019, 5:02 PM

Mittman did not reveal exactly how much revenue Bleacher Report has booked for this year. But if Bleacher Report continues at its current growth trajectory of 49%, the publisher will surpass $200 million in annual revenue, according to three…

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Trolls are using a little-known Twitter feature to swarm others with abuse
CNBC – Lauren Feiner – Jun 9, 2019, 7:00 AM

Once a month, Leslie Mac braces herself to purge her Twitter handle from various lists. It's been a part of her routine for several years now after her first experience being bombarded with hateful messages through a list whose sole purpose seemed…

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How to repurpose visual content for multiple social platforms | AMP Media News
Journalism.co.uk – Daniel Green – Jun 10, 2019, 8:36 AM

Different social platforms require different video formats. Vertical content is the only option for Snapchat or TikTok, whilst horizontal or squares work best for Facebook, Instagram and Twitter, with horizontal being the best for YouTube.

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The Economist is using interactive data-driven Stories to widen its Instagram community | AMP Media News
Journalism.co.uk – Jacob Granger – Jun 6, 2019, 8:37 AM

Credit: Screenshots from The Economist The Economist is stepping up its efforts to bring data-driven stories to life on Instagram. The publisher has a long-standing history of building a community on the social media platform, currently sitting at…

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