Mon, Oct 21 2019

I talk about common oversights in implementing service workers for PWAs, so you can be prepared when you implement yours. My dad bought his first vehicle, a scooter, in 2002. On the day of its delivery, as the agent handed over the keys to my dad…

Adidas is on a journey to shift from marketing efficiency to marketing effectiveness, admitting a focus on ROI led it to over-invest in digital and performance marketing at the expense of brand building. The sports brand's global media director…

I'm Alina Ghost and I'm the crazy SEO manager who made her team dress up for Halloween last year. It must be my name because I got inspired to get GHOULISHLY GEEKY. Not only did we dress up as something scary but as things that scare SEOers. Here's…

PPC traffic is considered an “easy” one to get. You allocate a budget, set up a campaign, hit the button, and see the traffic flow and turn into valuable leads. This is how things went in the early 2000s when the competition was low…

Google's John Mueller recently explained that HTTP status codes are the first thing Google checks when crawling content. This topic came up during the Google Webmaster Central Hangout on October 18. Here is the question that was submitted:…