This post was sponsored by CallRail. The opinions expressed in this article are the sponsor's own. The pandemic has caused uncertainty and lockdowns that have created ongoing hardship for small and medium-sized businesses (SMBs). The smaller the…

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Google's search engine result pages are ever changing and becoming more visual, informative, and interactive. They now include featured snippets, interactive image and video carousels, local three-pack boxes, people-also-ask sections, and an array…

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A version of this article was originally published in September's CCO magazine. To create a high-performance team and successful campaigns, content leaders must break away from legacy thinking that segregates the art of creativity from the science…

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Did you know that more than 75% of marketers use content marketing to generate leads and grow their businesses? However, content can only help you if it is well-curated. Plus, with more and more brands hopping on to the content bandwagon, standing…

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